The Literacy Project addresses illiteracy at its earliest stage by teaching at-risk second-graders how to read.  The statistics on literacy underscore the critical need to address illiteracy in the United States:

  • Currently, 45 million Americans are functionally illiterate and cannot read above a fifth-grade level
  • 50% of adults cannot read a book written at an eighth-grade level
  • 57% of students failed the California Standards Test in English
  • 1/3 of fourth-graders reach the proficient reading level
  • 25% of students in California school systems are able to perform basic reading skills
  • 85% of juvenile offenders have problems reading
  • 3 out of 5 people in American prisons can’t read
  • 3 out of 4 people on welfare can’t read

(Sources: National Institute for Literacy, National Center for Adult Literacy, The Literacy Company, U.S. Census Bureau)



Wienerschnitzel Furthers Fight Against Illiteracy

Wienerschnitzel, the world’s largest hot dog chain, is proud to support The Literacy Project (TLP)  as the company’s marquee charity partner. Wienerschnitzel was honored as the Presenting Sponsor of the 8th Annual “What Dreams Are Made Of” Gala for its commitments and generous contributions to the organization and its cause.

“Aligning with The Literacy Project has been an honor for Wienerschnitzel, as we take great pride in helping to better the lives of these children,” said Cindy Galardi Culpepper, Chairman and CEO of Wienerschnitzel. “Without reading skills, which are vital to a child’s advancement, we could very well be missing out on the development of our future great leaders. We look forward to achieving much more with The Literacy Project.”

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At the helm, Culpepper makes the company’s charitable giving efforts a priority and is committed to giving back to the communities that each of Wienerschnitzel’s 330 restaurants across the U.S. serves. As a board member for TLP, Culpepper is an ambassador to the organization; raising awareness for the mission, garnering support to expand the successful reading program, and regularly visiting schools to participate in interactive reading activities.

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Digital Eye Media Helps Spread the Word about The Literacy Project

Digital Eye Media is an award-winning digital marketing agency that has aligned with The Literacy Project as its primary cause marketing partner for nearly 10 years.  Digital Eye provides digital marketing, web development/maintenance, and creative design to TLP to help support the mission and vision of this vital organization.

“It has been a great honor to work with The Literacy Project and in particular develop the Readers in the Outfield annual event where we celebrate the kids who have successfully completed the program,” says Jeff Brewer, COO and Committee Chair for the Readers in the Outfield event. “Watching these young students demonstrate their reading proficiency and excitement playing the reading game is an amazing inspiration.”

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“There is no greater mission for our company than to support the efforts of The Literacy Project in addressing these at risk kids, giving them hope and the tools to read, to dream and to achieve,” says Kathryn Brewer, CEO.  “We’re honored to be a part of The Literacy Project and support their effort to build leaders of tomorrow.”

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Clarisse, a second-grade student at Lincoln Elementary School in the Anaheim School District, dreams of becoming a pilot someday.  Sophia, a second-grade student at Peter Marshall Elementary School in the Anaheim School District wants to be a professional chef one day.  Prior to graduating TLP’s reading program in 2015, both Clarisse and Sophia were reading far below English reading proficiency standards.

Flash-forward a year later and they are not only on par with their peer students, but they are excelling in all subjects throughout the classroom.  Clarisse said, “Reading is the key to my success.”

Clarisse’s proud mom Rosie, said that her daughter’s reading skills have improved so much that she recently received an award for reading excellence. Sophia’s mom, Maria, wrote to TLP to let us know that not only did our program help improve her daughter’s reading skills, but it also helped gain her the self-confidence she has always wanted for her daughter.

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